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Available · San Diego / Remote

You know what you're building.I help you build it.

You've got the vision. Maybe you've already started: hired some help, bought some tools, tried a few things. But the path from here to there keeps getting more complicated, not less.

I come in and find what's actually in the way. Then I work inside your business until the thing is running. I build capabilities into your teams so they don't need me for this again.

Michael Hunter
15+years product development

You know your service is good. Better than competitors you've watched win business you should have won. That confidence is earned.

Revenue is stable. Nothing is catastrophically wrong. And somehow three years have passed at the same number.

You've already tried the levers. Hired help before the systems were ready. Paid for marketing before the sales process could convert. Got a framework from a coach you had to implement yourself. Bought tools that solved the wrong problem.

The constraint isn't where you've been looking for it. It's one level upstream.

01
Finding the real constraint

Growth has stalled and the obvious levers haven't moved it. I look at the whole operation and tell you what's actually in the way.

02
Building the AI layer

You know AI should be part of this. I tell you where it actually fits, then build it so it runs without me.

03
Getting the right people in the right seats

The bottleneck is a capability gap. I place people the way I'd hire for my own team.

The work has looked like:

An AI system that cut a team's manual reporting from two days to twenty minutes.

A hire that unlocked a bottleneck the owner had been working around for three years.

A product strategy that stopped a build six months in before it shipped the wrong thing.

Consultants hand you a framework and an invoice. I work inside the business until the thing actually moves.

Constraint first, always.

Most advisors lead with what they know. I start with what's blocking you. The tools, the team, the tactics: all of that waits until we know what's actually in the way.

Built into the team.

I leave a capability, not a dependency. By the time I'm out, your team knows how to run what we built. That's the metric I work toward.

Scoped, not open-ended.

Every phase has a defined output before the work begins. A fixed price, a written scope, a clear deliverable. You see what moved before you decide whether to continue.

I work with two private clients at a time. That's the ceiling. Doing this properly doesn't scale past that.

There's one slot open right now. The next step is a 30-minute call.

No open-ended engagements.
Every phase has a clear deliverable.

Before any work begins, we agree on what the first phase delivers and what it costs. A written scope: the problem we're solving, how we'll know it's working, what it costs to get there. Every phase ends with a defined output. You see what moved before you decide whether to continue. Nothing gets added to scope without your sign-off.

You are treated like a partner here, not a line item.

How operators actually move their businesses forward.